Top 5 Virtual Fitness Programs on Android in Bulgaria Q4 2023

During the fourth quarter of 2023, the top 5 virtual fitness programs on the Android platform in Bulgaria showed varying trends in downloads, revenue, and weekly active users. Here’s a closer look at their performance:

Strava: Run, Bike, Hike saw a gradual increase in weekly revenue, peaking at approximately $230 in mid-October before fluctuating to end the quarter around $146. Downloads decreased from 271 in late September to 213 by the end of December, with a notable low of 96 in mid-November. Weekly active users started at 6.8K and dipped to 5.9K in late November, before recovering to 7.3K by the end of the quarter.

Fitbit experienced a significant fluctuation in revenue, peaking at $175 in early October and ending the quarter at $68. Downloads surged from 87 to a high of 266 in mid-November, stabilizing at 141 by the end of December. Weekly active users showed a slight decline from 1.4K to 1.0K throughout the quarter.

JustFit - Lazy Workout displayed notable revenue peaks, starting at $104 in late September and ending at $177 by the end of December. Downloads fluctuated, starting at 464 and ending at 317, with a mid-quarter low of 156 in mid-December. Weekly active users increased steadily from 350 to 479 by the end of the quarter.

Daily Yoga: Fitness+Meditation had a peak revenue of $117 in early December, ending the quarter at $115. Downloads started at 124, dipped to 54 in mid-November, and peaked at 219 by the end of December. Weekly active users increased from 447 to 512 over the quarter.

Lastly, Yoga-Go: Yoga For Weight Loss saw an increase in revenue, peaking at $138 by the end of December. Downloads were modest, starting at 16 and peaking at 118 in late December. Weekly active users started at 293, fluctuated throughout the quarter, and ended at 397.

These insights, sourced from Sensor Tower, highlight the dynamic performance of virtual fitness apps in Bulgaria. For more detailed analytics, visit Sensor Tower.